Tag Archives: Social media

How To Use Social Media To Market Major Events: 3 Case Studies

Apparently in 2008 there was a shrinkage of minus 5% in trade show events, in 2009 it was a little worse with a drop of minus 22%. That being the case, the need to be creative and use efficient marketing methods and strategies has become paramount. The use of social media marketing that doesn’t cost [...]

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25 Mind Blowing Social Media Infographics

With the complexity and explosive growth of social media over the last few years, it’s not hard to see why so many have looked to express this information in a visually appealing manner – not to mention the benefits they provide when putting on a group presentation. The following 25 social media infographics have been [...]

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Online Persona Management and Internet Marketing

With Facebook, FriendFeed, and Twitter we are seeing the beginnings of a real time web strategy for constant celebrity contact with their fan base.  Serena Williams may be the perfect new media star, with Neil Gaiman a close second. Both use new media for constant contact, both talk back through media to their fans and [...]

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Social Media Strategy for Your Website and Presence

Previously we highlighted a list of 67 different social networking sites, and today I want to examine how social media strategy can help your website and online presence. There is an ongoing presumption among many internet marketers that linking out to websites can cause you to lose page rank, or that it sends a signal [...]

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What are the Requirements for a Well-Anchored Web Presence?

if you’re in the ‘Tech Valley’ here in the capitol district around Albany, Latham, Colonie, Troy, or Amsterdam, you know your website hosting questions can be answered in person

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Online Social Optimization and Lifestream Toolsets

I’ve written about when I started using Twitter, and my current list of Twitter profiles may seem excessive, but that’s only the start of my digital footprint.  The purpose behind the different profiles becomes more evident as you see the way it is tied into my FriendFeed and Tumblr profiles, and I’ve even developed a [...]

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67 Social Media Networking Sites Other than Google #Buzz

Usually when I bring up social networking, people respond with ‘oh yeah, I think I have a facebook’ or ‘I’ve got a myspace but I never check it.’  More and more people have Twitter accounts, maintain a blog, or track bookmarks with delicious, digg, or stumbleupon, but that seems to be about it.  When I [...]

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