Honeycomb will have a new UI user interface framework for creating great apps for larger screen devices; high-performance 2D and 3D graphics using a built-in OpenGL Open Graphics Library; support for multicore processors; rich multimedia; new Bluetooth APIs application programming interfaces and enterprise enhancements such as encrypted storage and password expiration. via Google has forked [...]
Category Archives: Internet Marketing
Social Business: Create a Content Activation Culture – Digital Influence Mapping Project
Today, the corporate marcom lead has plenty of reasons to see the value in developing a complete content strategy to reach corporate communication goals and to reach product brand marketing goals. Brands can build virtual engines to create a mix of multimedia and more spontaneous content that is designed to either be useful or entertaining. [...]
Branding, Identity & Logo Design Explained
There has been some recent discussion on the web about this topic, about your logo not being your brand. Although this may be true, I haven’t seen any clarification of the differences between ‘brand’, ‘identity’ and ‘logo’. I wish to rectify this. What is brand? – The perceived emotional corporate image as a whole. What [...]
How To Use Social Media To Market Major Events: 3 Case Studies
Apparently in 2008 there was a shrinkage of minus 5% in trade show events, in 2009 it was a little worse with a drop of minus 22%. That being the case, the need to be creative and use efficient marketing methods and strategies has become paramount. The use of social media marketing that doesn’t cost [...]
NO!SPEC » Why Speculation Hurts
Speculative design work is an attempt to force inspiration without the benefit of experience. None of the designers are allowed the opportunity to get to know you and your business. They aren’t allowed the time to examine your market and industry. They simply lack the necessary data too allow them to make good, informed decisions [...]
